MORPHEOS INNOVATION

AI Adoption & Custom Implementation Consulting

APPROACH
SERVICES AI Adoption & Implementation Business Development Scientific Due Diligence Commercialization Analysis
BLOG ABOUT

AI is here. Empower yourself & your team.

Step beyond basics to unlock AI's true potential for you and your team. We'll help you navigate the complexities of AI and empower you with custom tools tailored to meet your team's specific needs.

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AI Coaching Process

APPROACH

  • As AI is embedding into all industries, working knowledge about AI is now becoming a necessity in the workplace.
  • Morpheos offers AI adoption and implementation consulting for teams and executives. We assess workflows and develop custom tools and databases to meet you team's specific needs. When off-the-shelf tools meet only 40-60% of your needs, we develop custom tools for automation, competitive intelligence, customer discovery, and more.
  • In coaching and training sessions, we assess an individual or team's current AI tool usage and we provide practical examples to take clients to the next stage of capability and understanding. We teach clients new perspectives for how to leverage AI for novel and unconventional purposes beyond just basic email drafting and memo writing.
  • Session Overview: Together we review key background about AI, assess your workflow and pain points, share favorite tools, and then brainstorm ways to enable you to perform feats that were previously impractical or impossible.
  • Thinking outside the box

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    SERVICES

    AI Adoption & Implementation

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      AI Workflow Audit & Roadmap: Rapid assessment that pinpoints high-impact wins and enable previously impossible feats.

      Hands-On Training: Live, role-specific coaching that makes teams fluent in today's top AI tools.

      Prototype-to-Production Support: Build custom scripts or mini-apps and keep them current as models evolve.

    Business Development & Startup Coaching

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      Partnership & Deal Strategy: Source partners, structure terms, and manage alliances end-to-end.

      Investor-Ready Storytelling: Craft decks, narratives, and data rooms that close capital and customers.

      Go-to-Market Execution: Drive lead gen, conference outreach, and early sales traction.

    Scientific Due Diligence & Commercialization Analysis

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      Data-Driven Diligence: Deliver clear, critical reviews of preclinical/clinical evidence and study design.

      Market & Competitive Analysis: Define go-to-market strategy, whitespace, IP position, and regulatory hurdles.

      Clinic-Ready Roadmaps: Build step-by-step plans from target validation through IND filing, enriched with KOL input.

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    ABOUT

    Brandon Hogstad, PhD is an AI-implementation consultant who helps executives and product teams put generative AI to work. Drawing on a deep research and early-stage innovation background, Brandon excels at distilling complex science and technology into clear, practical tools and playbooks that drive immediate results.

    Through his firm Morpheos Innovation, Brandon also serves as a consultant and entrepreneur-in-residence, guiding venture-backed startups and academic spin-outs across biotech, health-tech, and deep-tech. He specializes in strategic commercialization, partnerships, competitive intelligence, and scientific due diligence—bridging the gap between cutting-edge research and market-ready products.

    Previously, he built drug-discovery accelerator programs at NYU Langone Health, forging collaborations with Sanofi and Pfizer (contributing research that informed Paxlovid). He later led AI-driven immunotherapy initiatives at Immunai, harnessing machine learning and single-cell genomics for precision medicine.

    Brandon earned his PhD in Biomedical Sciences from the Icahn School of Medicine at Mount Sinai; his work has appeared in Nature and the Journal of Experimental Medicine. Outside of consulting and coaching, he co-hosts the dream-interpretation podcast Let's Talk About Dreams and releases music with his brother as The Hogstad Brothers.

    Book a free 20 minute diagnostic call